1) Identification of the Data Controller
RAIZ ESTRATEGICA – LDA, hereinafter referred to as Berry Advisor, with NIF 516849484, is responsible for the processing of your personal data, by automated or non-automated means, from its collection, organization, storage to deletion.

2) Information and Consent
The General Data Protection Regulation (Regulation (EU) 2016/679 of the European Parliament and of the Council of April 27, 2016, hereinafter referred to as “GDPR”) ensures the protection of individuals with regard to the processing of personal data and the free movement of such data. Under legal terms, “personal data” is considered any information, of any nature and regardless of its medium, including sound and image, relating to an identified or identifiable individual, therefore, the protection does not extend to the data of legal entities. By accepting this Personal Data Protection and Privacy Policy, the data subject gives their informed, express, free, and unequivocal consent for the personal data provided to be included in a file managed by Berry Advisor, whose processing under the GDPR complies with appropriate technical and organizational security measures. The data contained in this base file are solely those provided by the data subject at the time of their contact with Berry Advisor, and are collected and processed automatically by Berry. Advisor. Under no circumstances will you be asked for information about your philosophical or political beliefs, party or union affiliation, religious faith, private life, and racial or ethnic origin, as well as data relating to your health and sexual life, including genetic data.
The Berry Advisor team reserves the right to change this agreement without prior notice. Therefore, we recommend that you consult our privacy policy regularly to stay up to date.

3) Necessity and Purpose of Processing Personal Data
3.1. All your personal information collected will be used to help make your visit to our website as productive, enjoyable, and dynamic as possible. Ensuring the confidentiality of our website users’ personal data is important to Berry Advisor.
3.1.1. Your personal data is processed because it is necessary for the negotiation, conclusion, and/or performance of a contract, for compliance with legal obligations imposed on Berry Advisor, for the pursuit of Berry Advisor’s legitimate interests, or because it has been subject to consent.
3.2. The personal data we process will only be used for the following purposes:
a) Communicating with users about any updates to the services and their policies, as well as promotions and exclusive dates;
b) Communicating with customers and clarifying doubts;
c) Processing requests for information;
d) Processing complaints;
e) Preventing and combating fraud;
f) Studying and researching how users and visitors use the services;
g) Requesting comments on products or services purchased;
h) Conducting satisfaction surveys;
i) Providing periodic information about the content of the Website, in accordance with the notification preferences configured by each user;
j) Collection of debts resulting from supplies and services, based either on the execution of contracts or on its legitimate interest in asserting its right to such collection.
3.2.1. Under no circumstances may the Data Controller:
a) sell or rent any personal data collected on this website, for any reason whatsoever;
b) use any personal data collected on this website for marketing or any
commercial purpose.

4) Transfer of Personal Data
to Berry Advisor, may communicate personal data to third parties hired by it in order to comply with legal requirements applicable in Portuguese and Community legislation.

5) Security Measures
Berry Advisor declares that it has implemented and will continue to implement the necessary security measures to guarantee the security of the personal data provided to it, aiming to prevent its alteration, loss, processing, and/or unauthorized access. Taking into account the current state of technology, the nature of the data stored, and the risks to which it is exposed, personal data is treated with the legally required level of protection.
Whenever Berry Advisor accesses any personal data, it undertakes to:
a) Store it using legally required security measures;
b) Use the data exclusively for the previously defined purposes;
c) Ensure that the data is processed only by employees whose intervention is necessary for the provision of the service, who are bound by the duty of secrecy and confidentiality.

6) Preservation of Personal Data.
Personal data processed for any purpose will not be retained for longer than necessary for that purpose and, in any case, for no longer than one year from the date of consent or, if you have entered into a service provision contract with us, for the duration of the contract plus any limitation periods and expiration of associated rights. After this period, Berry Advisor may also retain such data to comply with legal obligations and/or for statistical purposes, for which purpose it must be anonymized.

7) Procedures for Accessing Personal Data
a) Each user has the right to access all their personal data and information collected through this service and to understand how such information is processed. If you wish to know what information and personal data are collected, you must contact Berry Advisor’s offices in writing, by email to Berry Advisor
(carlos@berryadvisor.com), the person responsible for this service, in accordance with the procedure
identified in the Terms of Service (link).
b) The right to rectification of your data – the data subject has the right to obtain, without undue delay, from the data controller the rectification of inaccurate personal data concerning him or her.
c) The right to erasure of your data – the data subject has the right to obtain from the controller the total or partial erasure of his or her personal data, without undue delay, when such data are no longer necessary for the purpose for which they were collected or processed, when the data subject withdraws consent on which the processing is based (when based on consent) and if there is no legal basis for such processing, and also when the data subject objects to the processing and there are no legitimate interests justifying it. If any of these cases apply, the data controller is obliged to erase the data subject’s personal data without undue delay.
d) The right to restriction of processing with regard to the data subject – if the accuracy of the personal data is contested, for a period enabling the data controller to verify its accuracy and if the data subject has objected to the processing, until it is verified that the legitimate grounds of the data controller override those of the data subject.
e) The right to object to processing – when processing is carried out for the purposes of Berry Advisor’s legitimate interests, the data subject has the right to object at any time, on grounds relating to his or her particular situation, to the processing of personal data concerning him or her. The data controller shall cease processing the personal data unless it demonstrates legitimate and legal grounds for such processing that override the interests, rights, and freedoms of the data subject, or for the establishment, exercise, or defense of legal claims.
f) The right to data portability – the data subject has, under the terms and conditions defined by law, the right to receive the personal data concerning him or her that he or she has provided to a data controller.
g) The right to withdraw consent at any time – if data processing is based on consent, the data subject has the right to withdraw their consent at any time, without compromising the lawfulness of the processing carried out based on the consent previously given.
If you wish to exercise any of the rights mentioned in a) to g), you must contact us in writing at carlos@berryadvisor.com

8. Links to Third-Party Websites
a) Berry Advisor has links to other websites, which, in our opinion, may contain useful information/tools for our visitors. Our privacy policy does not apply to third-party websites, so if you visit another website from ours, you should read its privacy policy.
We are not responsible for the privacy policies or content of these websites.

It is precisely within this total customer orientation that Berry Advisor makes a serious commitment to its clients. To this end, Berry Advisor has the following objectives:
– Complete customer satisfaction as a reason for business success, providing the best solutions;
– Comply with all requirements regarding the handling of suggestions and complaints;
– Foster customer loyalty and positively differentiate itself in the market through the personalization and freedom granted to the client when offering solutions;
– Ensure commitment to meeting all customer service requirements, with careful procedures aligned with its objectives;
– Build trusting relationships with partners to promote the best solution for the client;
– Ensure professionalism, which allows for improved service quality, guaranteeing greater competitiveness for the company and its partners, and greater satisfaction for its employees in their work;
– Develop values ​​such as innovation, creativity, and
personalization, recognizing, promoting, and establishing improvement projects with partners;
– Always strictly comply with regulations.

In this way, Berry Advisor is able to provide an excellent service that is constantly evolving, focusing on continuous innovation and providing its employees with the necessary resources to honor this commitment.

POLICY VERSION EFFECTIVE DATE
The current version of the privacy policy is 2.0.
It is valid from 09/18/2025 until a new version of the policy is made available.